Nini Flowers – Growing Roses with Purpose
With over 60 hectares of greenhouses in Naivasha, Nini Flowers is a leading rose farm supplying a colorful variety of roses to customers across the globe. Every day, around 1,400 enthusiastic employees contribute to cultivating high-quality roses in every color imaginable.
Nini’s story began with a deep-rooted passion for roses. Founder Marco van der Burg explains:
“Our family business started as a small backyard project by my father. It has grown into a leading rose farm, driven by sustainability and innovation.”
The farm is fully certified under the FSI 2030 Basket of Standards and proudly carries the Fairtrade label. Through Fairtrade, 70% of school fees for employees’ children are covered, and a warm lunch is offered daily at a heavily subsidized rate. Nini also runs its own daycare center, supporting local families and working parents in the community.
Located on the shores of Lake Naivasha and surrounded by natural beauty, Nini is deeply committed to preserving its environment. It is not unusual to spot giraffes or zebras on the farm; a daily reminder of the unique ecosystem Nini is part of.
As a frontrunner in sustainable flower farming, Nini operates entirely on green electricity, recycles all water to prevent runoff into the lake, and is constantly working to reduce the use of crop protection products. The use of the FloriPEFCR method helps measure and improve the farm’s carbon footprint. Aligned with Dutch Flower Group’s IMPACT2030 strategy, Nini is building a transparent supply chain and driving measurable improvements in sustainability.
Looking ahead, innovation remains at the core of Nini’s vision. The farm continues to invest in expanding its sea freight capabilities and further reducing its environmental footprint as part of its long-term sustainability goals.
Nini is proud of its strong and open collaboration with Fresh From Source. Together, they are committed to delivering the best roses worldwide, with a shared focus on quality, sustainability, and continuous improvement. Their partnership is built on trust, clear communication, and a joint ambition to meet the highest standards, including offering Fairtrade-certified product lines.
Nini’s mission is clear: to deliver the best possible quality roses, meet customer expectations, and always strive for the most sustainable path forward.
